Need more keyword ideas? From head terms to long-tail phrases you’ll get hundreds of suggestions from our free keyword research tool. Now select the whole keyword column and create a pivot table of the keyword list in another sheet. Welcome to the latest edition of Whiteboard Friday. More Free SEO Tools For reference, here's a still image of today's whiteboard! Video Transcription Howdy, Moz fans, and welcome to another edition of Whiteboard Friday! Today I'm going to talk about this extremely troublesome and worrisome problem that Google has expanded "keyword (not provided)" potentially to 100% of all organic referrals. MozBar See top SEO metrics for free as you browse the web. In this next representation, I'm showing the classic "long tail" style curve, but color-coded to help show the various areas of keyword. inanchor:"used cars" intitle:"used cars" intext:"used. Launched in 2013, SE Ranking’s headquartered in London, UK, with offices in USA, Russia, Ukraine, and Belarus. MozBar See top SEO metrics for free as you browse the web. It's always a good idea to start with researching your keywords. Now, use “Find and replace” to remove all of the NOs. Design areas to consider in order to avoid future redesign. Competitive Research Uncover valuable insights on your organic search competitors. inanchor:"used cars" intitle:"used cars" intext:"used. MozBar See top SEO metrics for free as you browse the web. Welcome to Whiteboard Friday. Link Explorer Explore over 40 trillion links for powerful backlink data. Link Explorer Explore over 40 trillion links for powerful backlink data. More Free SEO ToolsKeyword Explorer Find traffic-driving keywords with our 1. Competitive Research Uncover valuable insights on your organic search competitors. Competitive Research Uncover valuable insights on your organic search competitors. MozBar See top SEO metrics for free as you browse the web. Start by going to the Noteable app’s dashboard. In fact, the more words that are typed into a search box, the higher the probability there will be a featured snippet. MozBar See top SEO metrics for free as you browse the web. Here's the amazing thing, though — 51% of search results have at least one. Identify motivations and goals. Step 2: Map your keywords into a content plan. Keyword Explorer Find traffic-driving keywords with our 1. Gather your core keywords. Label this table “KeywordList” or whatever you like. MozBar See top SEO metrics for free as you browse the web. My name is Alisa Scharf. This can be any phrase that describes the topic. Find traffic-driving keywords with our 1. Competitive Research Uncover valuable insights on your organic search competitors. 59% of the clicks. 25 billion+ keyword index. 60% of all the clicks and the results from 6 to 10 account for only 3. MozBar See top SEO metrics for free as you browse the web. To make it easy, Keyword Explorer actually contains a relevance metric when you research keyword suggestions. Set “Display keyword suggestions that” to “include a mix of sources. It's always a good idea to start with researching your keywords. Whiteboard Friday | Advanced SEO | Keyword Research Winning featured snippets is competitive, but it's one of the best ways to get visibility on page 1 of Google's SERPs. There's so much more to the day-to-day work of an SEO, though, and in today's Whiteboard Friday, Rand walks us through those ongoing parts of the job. Keyword Explorer Find traffic-driving keywords with our 1. Navigate to “Keyword Suggestions” on the left-hand menu. Link Explorer Explore over 40 trillion links for powerful backlink data. Link Explorer Explore over 40 trillion links for powerful backlink data. Hi and welcome to another edition of Whiteboard Friday. Competitive Research Uncover valuable insights. 2. Long tail, as Google has often mentioned, is a very big proportion of the Web search traffic. Upload keywords to STAT and filter. Competitive Research Uncover valuable insights on your organic search competitors. Scroll down and select keywords with unique searcher intent. It's in the new Search Console, previously Fetch and Render. Today I'll be talking to you about the next search intent. Click on the whiteboard image. More Free SEO ToolsThen I could choose, okay, these keywords all look good, check, check, check. Step by step, this is what we'll do: Enter into Joey's GA account and click on "Acquisition" in the left-hand navigation. More Free SEO ToolsWhether you're just getting started, figuring out how to fill in knowledge gaps, training your team on SEO fundamentals, this is the Whiteboard Friday episode for you! With over a decade of experience in the SEO space, Moz’s head of content, Jo Cameron, dives into her own learning journey and talks through everything from understanding your. However, the difference between long-tail and head term CTR is very small in positions 1–2, and becomes huge as you go out to lower positions. GA4, you can tell from their reporting, is really trying to shift everyone's reporting from sessions to users. So there are four different things that I think you should be looking at when you're trying to better understand your content engagement. Link Explorer Explore over 40 trillion links for powerful backlink data. The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. MozBar See top SEO metrics for free as you browse the web. The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. This week I want to get a little down in the gritty details. Link Explorer Explore over 40 trillion links for powerful backlink data. So in this case, 6,500 is our. 5. MozBar See top SEO metrics for free as you browse the web. More Free SEO ToolsKeyword Explorer Find traffic-driving keywords with our 1. In this episode of Whiteboard Friday, Rand offers some real-world examples of what we can glean just by skimming the kinds of things Google decides are relevant. Here’s how you can do keyword research in a few clicks with SEO. Knowing where we're going often means knowing where we've come from. The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Link Explorer Explore over 40 trillion links for powerful backlink data. More Free SEO ToolsVideo Transcription. Moz Academy. 25 billion+ keyword index. Keywords your competitors rank for. STAT's keywords tab is a great place to start with this. ”. Keyword Explorer Find traffic-driving keywords with our 1. If you'd like to watch that version instead, you can find it on Aleyda's site. Since Google stopped displaying its keywords in GA and replaced them with "not provided," utilizing GA for keyword research involves a bit of educated guesswork. Keyword Explorer Find traffic-driving keywords with our 1. This is where the semantic keyword research comes in. Click on the whiteboard image. Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription. Link Explorer Explore over 40 trillion links for powerful backlink data. Today I'm going to talk a little bit about the SEO slog. MozBar See top SEO metrics for free as you browse the web. Welcome to Whiteboard Friday. Competitive Research Uncover valuable insights on your organic search competitors. But here's a great one. Competitive Research Uncover valuable insights on your organic search competitors. Today I'm going to talk a little bit about the SEO slog. Log in to SEO. 25 billion+ keyword index. So real-world example, we have a client that is in the transportation space. Competitive Research Uncover valuable insights on your organic search competitors. Competitive Research Uncover valuable insights on your organic search competitors. Keyword Explorer Find traffic-driving keywords with our 1. When you first gain rankings in the top three, four, or five, let's say, you will usually see more fluctuation than after you've been there for a sustained period. MozBar See top SEO metrics for free as you browse the web. This week we're talking about geo-targeted or geo-specific local landing pages for companies that are trying to reach many geographic regions and need to have that scale, but don't necessarily have a local physical location in every city they're trying to target. Experiment #1: Remove category from title. One is called lexical, which is basically the semantic relationships between words and phrases. Keyword Explorer Find traffic-driving keywords with our 1. Plus, sign up for his free webinar on May 21, 'Build a Winning Keyword Strategy:…Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription. In this Whiteboard Friday, Rand outlines how to craft a truly remarkable SEO strategy to help you sail through 2017. 5. They sent out a bunch of penalties to, well, a noticeably large number of. When done right, keywords research helps you to find phrases and topics which: 🏪 Are most relevant to your business 🔎 Have a sufficiently high search volume ⬇️ Have low. Competitive Research Uncover valuable insights on your organic search competitors. The session, for many, many years, has been the core unit of Analytics data. edu sites that's been published, that's probably kind of buried. Here's why. Competitive Research Uncover valuable insights on your organic search competitors. ai. So the people you plug in here should tend to be competitors that tend to target the same audiences. To conduct effective B2B keyword research in 2023, consider the following steps:Now that we have that, I'm just going to show you six keywords that I think have the most impact for moneymaking at the bottom of the funnel. You can do this in Keyword Explorer simply by adding one or two domains to your search when searching by website:This can actually help our work in SEO, as it means we don't have to focus quite so intently on specific keywords. Check out the first episode on ' How SEOs and Developers Can Work Better Together ' and the last episode on ' How SEOs and UX Designers Can Work Better Together '. Competitive Research Uncover valuable insights on your organic search competitors. You can just paste in the URL or an exact page into Keyword Explorer. Competitive Research Uncover valuable insights on your organic search competitors. We've included some of our favorite episodes here,. Competitive Research Uncover valuable insights on your organic search competitors. More Free SEO ToolsThere's a common misconception that SEO is a "one and done" task -- that you clean up and optimize a site, and once that's done, you can focus your efforts elsewhere. Competitive Research Uncover valuable insights on your organic search competitors. LongTailPro. Otherwise, your relevance and your conversion get really hard. “SEO strategy tools” meant “SEO strategy tools. All right. Keyword Explorer Find traffic-driving keywords with our 1. Internal links are one of those essential SEO items you have to get right to avoid getting them really wrong. So you can type in something like "buy a house" or "home buying" or something like that. Competitive Research Uncover valuable insights on your organic search competitors. Moz’s Whiteboard Friday: A series of informative videos and articles that cover a broad range of SEO topics, including keyword research, by industry experts. On the first page alone, the first 5 results account for 67. If they are using long tail keywords,. Click on the whiteboard image above to open a high resolution version in a new tab! Whiteboard Friday | Keyword Research In this Whiteboard Friday, Jon discusses how to identify, fix, and prevent cannibalization. 25 billion+ keyword index. Whiteboard Friday - Ignore the Long Tail at Your Own Peril! The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views. 25 billion+ keyword index. The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Competitive Research Uncover valuable insights on your organic search competitors. MozBar See top SEO metrics for free as you browse the web. In today’s episode of Whiteboard Friday, digital marketing expert Amanda Milligan walks you through the three parts that make up a content funnel for building authority, as well as the types of content that fit into each one. But here's a great one. More Free SEO ToolsFirst, I ran this query through Google - intitle:travel blog inurl:"links" OR "resources". Competitive Research Uncover valuable insights on your organic search competitors. Competitive Research Uncover valuable insights on your organic search competitors. Under this section, click on "Secrets. Keyword Explorer Find traffic-driving keywords with our 1. Build a story tracker from your report findings. The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the. 1. Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription. I'm focusing on a particular audience target with that content. MozBar See top SEO metrics for free as you browse the web. We do it in our weekly reports, and that's traditionally been the SEO's realm. Pages hosted on UGC sites like Youtube, Slideshare, Pinterest and Scribd (there are a lot more, actually) obviously have better search-ranking power, especially for long-tail keywords. In today's Whiteboard. MozBar See top SEO metrics for free as you browse the web. MozBar See top SEO metrics for free as you browse the web. A great example is sessions. In Moz Keyword Explorer, you can search for different keywords and related keywords two different ways. MozBar See top SEO metrics for free as you browse the web. Tom Capper covers the best metrics to focus on, which ones to avoid, and tips and tricks to help you get better answers in less time so you can spend less time on the grunt work and more time on adding value to your keyword research. More Free SEO Tools I’ll take you through the bronze, silver, and gold levels of finding, assessing, and targeting long tail keywords so you can start getting visitors to your site that are primed and ready to convert. Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. More Free SEO ToolsRecovering the Data Google Has Hidden Away. Unfortunately there are no tools I know out there to create phrase clouds (hint hint to all the would. As SEOs, we hold a surprising amount of influence over how the world gets its information. Once your research is complete, each data point, insight, and potential narrative can become a valuable content asset. Hey, Moz fans. Link Explorer Explore over 40 trillion links for powerful backlink data. MozBar See top SEO metrics for free as you browse the web. Competitive Research Uncover valuable insights on your organic search competitors. Competitive Research Uncover valuable insights on your organic search competitors. Both sessions and users are collected slightly differently. We love Moz’s Whiteboard Friday, which features Rand Fishkin or someone from the Moz team presenting a short video that answers a specific question about. It's no secret that Google keeps a lot of secrets. In today's Whiteboard Friday, Rand takes us through the inherent challenges of reputation management SEO and tactics for doing it effectively. Competitive Research Uncover valuable insights on your organic search competitors. Agency Analytics. And right now you might be looking at your 400 tabs you have open and thinking, "Okay, yeah, I keep tabs open. The fewer characters a domain name has, the easier it is to type, say, share, and the less it gets shortened on social media sharing platforms and search results. 25 billion+ keyword index. Google Sheets often takes a minute or so to process all of this data. More Free SEO ToolsThere are a lot of Whiteboard Fridays and blog posts that we've written here at Moz about great ways to do keyword research. If there's something sending between 10 and 99 visits a month, that's our chunky middle. MozBar See top SEO metrics for free as you browse the web. Competitive Research Uncover valuable insights on your organic search competitors. Calling your product, your brand, your series. 5. From here, you get the Overview page. 25 billion+ keyword index. Then the third one is you can explore keyword sets. Keyword Explorer Find traffic-driving keywords with our 1. Keyword Explorer Find traffic-driving keywords with our 1. More Free SEO ToolsWhiteboard Friday | On-page SEO | Advanced SEO. That's pretty pithy considering that the title also includes your site or…. Competitive Research Uncover valuable insights on your organic search competitors. Link Explorer Explore over 40 trillion links for powerful backlink data. You will be surprised with the long tail keywords that can be. 25 billion+ keyword index. 1. Link Explorer Explore over 40 trillion links for powerful backlink data. 11:35. Competitive Research Uncover valuable insights on your organic search competitors. MozBar See top SEO metrics for free as you browse the web. Competitive Research Uncover valuable insights on your organic search competitors. Howdy Moz fans. or by typing in a page/website and getting back keywords that page or website ranks for (the “Explore by. Length matters because of the processing fluency that we talk about above. I recommend always doing keyword research before drafting your content plan and only creating content based on keywords with at least a search volume of 10 per month. More Free SEO Tools1. A) Have the best opportunity to rank highly in Google and Bing. More Free SEO ToolsKeyword Explorer Find traffic-driving keywords with our 1. This key data point is used in everything from basic decisions on what keywords to use in an ad campaign to complex traffic prediction curves. . Keyword Explorer Find traffic-driving keywords with our 1. We started with our Whiteboard Friday blog posts. More Free SEO ToolsKeyword Explorer Find traffic-driving keywords with our 1. Since we’re all super interested in ranking for our favorite colors, I wanted to share ideally which colors would be the most difficult to rank for. Set “Group Keywords” to “no. We now have the keyword table to reference for extracting Adwords data. Now a lot of us already report organic search traffic. Competitive Research Uncover valuable insights on your organic search competitors. Welcome to Whiteboard Friday. Long-tail terms in this same vertical get higher CTRs than head terms. Click on the whiteboard image above to open a high-resolution version in a new tab!C. More Free SEO ToolsKeyword Explorer Find traffic-driving keywords with our 1. More Free SEO ToolsThe Evolution of Search. More Free SEO ToolsKeyword-Driven Personas. Once a page is in the index, it’s in the running to be displayed as a result to relevant queries. Competitive Research Uncover valuable insights on your organic search competitors. Competitive Research Uncover valuable insights on your organic search competitors. This week we're talking topic modeling and semantic connectivity. Competitive Research Uncover valuable insights on your organic search competitors. Since then, it's grown to millions of views and the videos have helped trained thousands of SEOs. Diving for Pearls: A Guide to Long Tail Keywords - This is a super helpful resource for taking a deep dive into those long tail keywords that account for most of the traffic to a site. Link Explorer Explore over 40 trillion links for powerful backlink data. From the research itself to the selection and targeting process, in today's Whiteboard Friday Rand explains what has changed and what we all need to do to conduct effective. Si deseas ver esta versión, puedes encontrarla en el sitio de Aleyda. On the menu on the left. Keyword Explorer Find traffic-driving keywords with our 1. This week, we're going to talk about a topic that I've been seeing coming up in the SEO world for probably a good 6 to 12 months now. Upload keywords to STAT and filter. Howdy Moz fans, and welcome to another edition of Whiteboard Friday. Once you have a list of relevant keywords, map them into a content plan. Link Explorer Explore over 40 trillion links for powerful backlink data. This is also a better strategy for websites. Guest blogging and guest authorship across websites other than your own is a fantastic strategy to build your brand, get in front of new people, earn some links back to your site, and earn the recognition from other communities that. Simplistic thinking is a good SEO company will do a great job ranking for SEO company or SEO consultant or SEO consultant plus my city name. This content can include web pages, video media, images, local business listings, and other assets. More Free SEO ToolsKeyword Explorer Find traffic-driving keywords with our 1. Since then, it's grown to millions of views and the videos have helped trained thousands of SEOs. More Free SEO ToolsKeyword Explorer Find traffic-driving keywords with our 1. Make site search simple. It's anywhere from 20% to maybe 40% or even 50% of all the queries on the Web are in that long tail, sort of fewer than maybe 10 to 50 searches per month, in that bucket. Live & Dare's Benefits of Meditation (ranks for Meditation Benefits) Short-form evergreen content and articles. And May Be Replaced by Co-Occurrence- Whiteboard Friday. Rejoice takes you through how to map your keywords to both the buyer’s purchasing journey and the relative user intent. In fact, I think a natural link profile only has a small subset of its links coming with anchor text rich keywords. Keyword research forms the foundation of a successful B2B SEO strategy. Competitive Research Uncover valuable insights on your organic search competitors. Forums - Forums are great places to pick up long tail keywords. Link Explorer Explore over 40 trillion links for powerful backlink data. The long tail of search demand has been around since. Find traffic-driving keywords with our 1. . MozCast: The original Google SERP weather forecast. We'll start with the simple, and move to the more advanced. Link Explorer Explore over 40 trillion links for powerful backlink data. This week we're chatting about is it possible to have good SEO simply by focusing on great content to the exclusion of link building. Keyword Explorer Find traffic-driving keywords with our 1. In the "Name" field, enter a name, such as REDDIT_CLIENT_ID, and in the "Value" field, paste your client ID. More Free SEO ToolsWelcome to Whiteboard Friday. Competitive Research Uncover valuable insights on your organic search competitors. From understanding the big-picture search trends to making sure your SEO goals jive with your CEO's goals, there's a lot to consider when planning for 2017. Organic, it's something between about 47% and 57% of all searches result in an organic. 25 billion+ keyword index. Competitive Research Uncover valuable insights on your organic search competitors. Link Explorer Explore over 40 trillion links for powerful backlink data. And our Whiteboard Friday hosts weren’t shy about answering the questions on all our minds. Competitive Research Uncover valuable insights on your organic search competitors. The meaning between your list of keywords. II. Sometimes it's as simple as just educating and letting them know that really it's not that much work for your SEO projects, and. More Free SEO ToolsWelcome to Whiteboard Friday. Google Data Studio. I then went into Google's search settings and selected to view 100 results per page instead of 10. In times like these, when businesses of all stripes are facing uncertainty and we may be looking for ways to help, the skills you use in your day job can be your superpower. The method: distributing content (targeting long-tail search terms) on user-generated content sites that have high search share. MozBar See top SEO metrics for free as you browse the web. Copy all of the data and “Paste values only. More Free SEO ToolsKeyword Explorer Find traffic-driving keywords with our 1. You can see how many keywords are currently in positions 1 to 3 versus 4 to 10, all the way down to 41 to 50. SEMrush Academy3/31/2017 You know SEO is important, but you barely have time for lunch, much less keyword research. He identifies three specific types of cannibalization: internal, international, and subdomain. MozBar See top SEO metrics for free as you browse the web. Competitive Research Uncover valuable insights on your organic search competitors. In fact, the more words that are typed into a search box, the higher the probability there will be a featured snippet. Keyword Explorer Find traffic-driving keywords with our 1. Google’s goal is to use the keywords used in search queries to identify and present the most valuable information to searchers, otherwise known as “search. Competitive Research Uncover valuable insights on your organic search competitors. 25 billion+ keyword index. Find traffic-driving keywords with our 1. Label this table “KeywordList” or whatever you like. If you can provide an easier search solution than Google, that gives the user a reason to search your site instead of going back to Google, which counts as a bounce. 25 billion+ keyword index. Given what we know about point #1, it's often better to rank in position 2 or lower for hundreds or thousands of long tail keywords than it is to rank number one for a single keyword. 25 billion+ keyword index. Link Explorer Explore over 40 trillion links for powerful backlink data. 25 billion+ keyword index. More Free SEO Tools Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. I'm a user researcher here at Moz, and I'm excited to join you today for another edition of Whiteboard Friday. Dirty secret #1: Rounded averages. Competitive Research Uncover valuable insights on your organic search competitors. More Free SEO ToolsHowdy Moz fans, and welcome to another edition of Whiteboard Friday. This week I'm going to try and tackle a question that, if you're in the SEO world, you probably have heard many, many times from those outside of the SEO world. Competitive Research Uncover valuable insights on your organic search competitors. Moz is without a doubt one of the top websites in the world for learning SEO. Competitive Research Uncover valuable insights on your organic search competitors. Now it's sitting at about 51% of search results that have these longer snippets in at least 1 of the top 10 as of December 2nd. More Free SEO ToolsKeyword Explorer Find traffic-driving keywords with our 1. Keyword Explorer Find traffic-driving keywords with our 1. The new version, Google made a bunch of changes in the last 6 or 7. Many of us rely on the search volume numbers Google AdWords provides, but those numbers ought to be consumed with a hearty helping of skepticism. From keyword data to link data to traffic. You can just paste in the URL or an exact page into Keyword Explorer. MozBar See top SEO metrics for free as you browse the web. In today's Whiteboard Friday, Rand spells out eight old school SEO practices that you should ditch in favor of more effective and modern alternatives. Link Explorer Explore over 40 trillion links for powerful backlink data. Link Explorer Explore over 40 trillion links for powerful backlink data. They work with shuttles, with limos, and with taxis. But this is really a lot more important than this. MozBar See top SEO metrics for free as you browse the web. Google Analytics. More Free SEO ToolsKeyword Explorer Find traffic-driving keywords with our 1. It certainly has tremendous appeal… typically long. external links, ideal link structures, and much, much more in this edition of Whiteboard Friday. Blog posts and those could have regular updates or be republished on a regular basis. In today's Whiteboard Friday, Rand talks about the implications of the change, and offers tips for the most effective research going forward. More Free SEO ToolsHere at Moz, we practically invented basic SEO, and we'll keep you up to date on the latest standards. Step 3: Do your keyword research. MozBar See top SEO metrics for free as you browse the web. The history of search engines is a short one, but one of constant change. Because organic search is the top method via which people discover and access online content. Click on the whiteboard image above to open a high-resolution version in a new tab!Keyword Explorer Find traffic-driving keywords with our 1. Step 2: Paste your keyword list into the “Enter Keywords” box: Step 3: Take a quick water break, because KWE will take a minute to gather data. MozBar See top SEO metrics for free as you browse the web. 25 billion+ keyword index. Visit Our Blog For More Great Content. Understanding the competitor landscape. Link Explorer Explore over 40 trillion links for powerful backlink data. 25 billion+ keyword index. Keyword Research | Whiteboard Friday The author's views are entirely their own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. In today's Whiteboard Friday, Moz associate (and long-time community member) Gianluca Fiorelli explains how we can use topical hubs and an entity-based approach to tell Google about connections it might otherwise have missed. Link Explorer Explore over 40 trillion links for powerful backlink data. Keyword Explorer: The most accurate keyword research tool on the market, explore over 500 million keyword ideas for your site. For reporting and tracking, the best SEO tools are Cognitive SEO, Advances Web Ranking and Moz. Once you have a few threads, begin looking through the posts on each thread. Estimating Search Opportunity - Whiteboard Friday. So to get started with competitive analysis, the first challenge is to actually identify your top competitors. MozBar See top SEO metrics for free as you browse the web. Link Explorer Explore over 40 trillion links for powerful backlink data. These are some of the page experience signals that Google is bringing to the forefront in 2021. 25 billion+ keyword index. Those words might sound big and confusing, but, in fact, they are important to understanding the operations of search engines, and they have some direct influence on things that we might do as SEOs,. Each video covers an important SEO concept: SEO Strategy. More Free SEO Tools8. In this edition of Whiteboard Friday, Rand delves into core strategies you can use to make long tail keywords work in your favor, from niche-specific SEO to a bigger content strategy that catches many long tail searches in its net. Metrics for Better Keyword Research - Whiteboard Friday. Keyword Explorer Find traffic-driving keywords with our 1. More Free SEO ToolsFind traffic-driving keywords with our 1. The simplest and fastest is probably the URL Inspection tool. 1. More Free SEO ToolsKeyword Explorer Find traffic-driving keywords with our 1. MozBar See top SEO metrics for free as you browse the web. Search engines work through three primary functions: Crawling: Scour the Internet for content, looking over the code/content for each URL they find. Link Explorer Explore over 40 trillion links for powerful backlink data. Link Explorer Explore over 40 trillion links for powerful backlink data. 25 billion+ keyword index.